Sustainability is one of the central principles of NOVENTI's corporate strategy, the yardstick for entrepreneurial success and a better tomorrow. As a strategic partner of the NOVENTI OPEN in Halle in Westphalia, it is a declared goal of Germany’s biggest healthcare provider to extend these values and visions to the largest tennis tournament in Germany.
"Our mission is to make the Noventi Open the most climate-neutral tennis tournament in the world," explains Dr. Hermann Sommer, CEO of NOVENTI Health SE. "We take economic, ecological and social considerations into account in all of our decisions - and are one of the few industry representatives in the healthcare market who are already certified as a climate-neutral company." In concrete terms, this means that the actions of the NOVENTI group leave no CO2-footprint.
To minimize the environmental impact of the NOVENTI OPEN, Dr. Hermann Sommer and his team set important signs in last year’s inaugural name partnership: starting from around 100.000 visitors, NOVENTI had the total amount of CO2, including factors as food and drinks consumed during the event, and other factors that were important for the amount of CO2, calculated. The sustainability experts at the “Focus Future” institute came up with a total of around 13.600 tons of CO2. NOVENTI compensated this by supporting a water project in Brazil under the sovereignty of the United Nations. A corresponding certificate was presented by “Focus Future” to the strategic name partner of NOVENTI OPEN and the tournament director Ralf Weber as part of the quarter-finals in Halle in Westphalia.
But the e-recipe experts from Munich are also setting an example apart from CO2 compensation and have exchanged the previously used plastic cups at the tennis tournament beverage stands for sustainable, climate-friendly packaging solutions and disposable tableware made from renewable or recycled raw materials. "We want the visitors of Germany's largest tennis tournament to feel our involvement directly in Halle and therefore, create a better picture of what we stand for," explains Dr. Hermann Sommer. "That is why it is important for us today and in the future not only to compensate CO2, but to reduce it and ultimately to avoid it - both as a company and as a partner of the NOVENTI OPEN." Tournament director Ralf Weber is pleased: "That is a great sign for our ATP tournament and for the entire region. And of course for our substantive partnership with Noventi. ”
Further information on sustainability at NOVENTI can be found here.